Certificate in Social Media Marketing – Promotions & Lead Generation Training
Introduction
Digital Marketing is no longer just for entertainment—it is one of the most powerful tools for business growth, promotions, and lead generation. The Certificate in Digital Marketing program is designed to equip you with the skills to plan, execute, and manage winning social media campaigns that attract audiences, generate leads, and boost sales. Whether you’re an entrepreneur, freelancer, marketer, or content creator, this course will give you the competitive edge to succeed in the digital marketplace.
Overview
The Certificate in Digital Marketing is a hands-on training program that focuses on the strategies, tools, and techniques used by top brands to grow their presence online. You’ll learn how to create high-performing content, design effective ad campaigns, leverage analytics, and monetize your social media presence. This course combines practical assignments with real-world examples, ensuring you can apply what you learn immediately to your business or career.
By the end of the program, you’ll have the skills to run social promotions, capture qualified leads, and measure results for continuous improvement—making you a sought-after digital marketing professional.
Course Modules
The course covers:
- Introduction to the Internet
- Digital Marketing Overview
- Principles of Digital Marketing
- Facebook & Instagram Marketing
- TikTok Marketing Strategies
- Creating Landing Pages, websites for Conversions
- Blogging for Brand Authority
- Social Media Monetization Techniques
- Google Ads Campaign Management
- Organic vs. Inorganic Advertising
- Analytics & Performance Reporting
- Email Marketing Essentials
- Canva for Creative Design
- AI Tools for Social Media Marketing
Each module is designed to help you master promotions and lead generation through step-by-step learning.
Why Take This Course?
The demand for skilled social media marketers is skyrocketing as businesses shift more of their marketing budgets online. The Certificate in Digital Marketing gives you not only the technical know-how but also the strategic mindset to deliver measurable results. You’ll learn how to turn followers into customers, use AI to enhance your campaigns, and create content that drives engagement and conversions.
Completing this course will enhance your career profile, open up freelance and remote job opportunities, and help you grow your own brand or business.
Who Should Take This Course?
This course is perfect for:
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Entrepreneurs looking to market their businesses online
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Freelancers offering digital marketing services
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Marketing professionals seeking to upgrade their skills
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Students exploring careers in social media
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Influencers and content creators aiming to monetize their platforms
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Non-profits, churches, and organizations looking to expand their reach
No prior marketing experience is required—just the passion to learn and apply.
Secure Your Spot Now
- Duration – 4Weeks
- Mode of Delivery – In-person/ Online
- Registration Form – GH¢70
- Tuition Fee – GH¢750
Conclusion
The Certificate in Digital Marketing is your ticket to mastering the art of online promotions and lead generation. With expert-led training, practical projects, and up-to-date marketing tools, you’ll be ready to create impactful campaigns that drive real results.
Start turning your social media platforms into powerful marketing machines. Enroll Now!
